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Our submission for the 2019 D&AD New Blood competition brief for Coutts bank. Coutts wanted to expand their classy 300 year old brand to young millionaires.
Research
Young millionaires gain their wealth through entrepreneurship, new technology and social media. What sets them apart is that they value giving back to charities or startups.
Teammates
Art Director Laney Roberts, Art Director Carly York, and Copywriter Sydney Solis
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