Miracle-Gro
We’ve been transforming the Miracle-Gro social channels into a place that inspires awe, through resonate and irreverent content.
The 2024 Shorty Awards
We took home Gold for LGBTQIA+ Engagement, and Silver for Instagram Presence.
Full Bush Summer
The internet was discussing a full-bush summer, so Miracle-Gro made it official.
This is all thanks to the brilliant minds of our Content Creator, Cassidy Orr and Senior Social Media Manager, Taylor To, who we assisted in transforming a one-off post into a full-blown (bush) campaign.
We collaborated with THE icon, Gabby Windey (and unofficial voice of hopecore) to spread the news. And even launched a baby-tee that sold out in a matter of weeks.
image is linked*
We tattooed people for Pride Month!!
Queer folks often celebrate their identities with tattoos of queer-coded flowers. So, we collaborated with a queer tattoo artist to give them out for free, yes FREE, on the biggest tattoo holiday of the year, Friday the 13th.
images are linked*
We create content that resonates with gardeners through a variety of social-forward formats and phrases.
Photos are linked, click to see full carousels*