The State of Your Art

Featuring Microsoft MAI-Image-2.6

A Tool for Creative Professionals

MAI-Image-2.6 is a tool designed to assist creative professionals in their process, not replace it.

So, in under 4 weeks (with only 2 shoot days and same-day edits) we created a series that celebrates what makes creative’s processes inherently human, by following 3 different creative’s as they answer the same brief.

The Creatives

Mateo Lara

Multidisciplinary artist & Filmmaker

Helen Ratner

Illustrator & Animator

Andrey Azizov

Graphic Designer & Musician

The Brief

Each creative was asked to design a bespoke piece that will be displayed in Times Square, while integrating MAI-Image-2.6 into their process.

The twist? In each episode, they’d also be collaborating live with their online communities, through the comment section on Instagram.

The Start of the Process

Click on the content below to see the full episodes

The Final Touches

Times Square

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